Copywriter. Creative director. Ideas guy.
I am an ideas-driven salesman. From formulating a creative strategy, to conceptualising the big idea and executing the small details. Results matter most.
Featured work (click individual elements to view)
TV and Video productions
Campaign work
Social media & online advertising
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Testimonials
In a digital world, results matter more than anything else. Renier delivers.
He does extreme research before putting pen to paper. He has an above-average knowledge of the intricacies surrounding digital ad units across different platforms, as well as SEO.
The results are self-evident – since we started using Renier for our digital marketing efforts, the measurable improvement of our results have been astounding.
Renier delivers on time, every time and reverts on his work are few and far between. All of this has led to him becoming our first-choice, go-to-guy whenever a high-profile job has to get done correctly the first time around.
To pigeon hole Renier as just a creative director would be a mistake. It’s not just the fact that he grasps conceptual thought, or is able to convert strategy into a workable creative solution, but more for the fact that he has the rare ability to identify the business problem with clients and interpret it in to a creative solution.
He does this with immense pride in his work, mentoring his teams in both art direction, copywriting and strategy, always seeing the projects through to the end.
He is one of the finest human beings I have ever had the pleasure of working with and I would highly recommend him to anyone.
I have had the pleasure of working with Renier for the past 10 years, across multiple employers and clients in the Healthcare, Financial and ICT industry.
I know I can trust him literally with whatever brief I throw his way. It could be the most pedestrian request, yet he always manages to turn it to gold, giving me campaigns I am proud to present to my clients.I’ve watched him mentor many a junior fresh out of college, some which I now see holding senior positions at large reputable agencies. Renier also has the listening skills necessary to extract information from our clients whilst building their trust. In fact, they often specifically request that ‘he’ works on their campaign development.
Let’s not kid, advertising is stressful, but I have always found my working relationship with Renier to be fun rather than work. He’s a brilliant conceptual thinker and his creativity goes well beyond any bounds I have seen.
I’ve worked with Renier on numerous campaigns over the last 3 years and he is an amazing Creative Director to work with – he has a great passion for the industry.
Renier has proven himself to be an asset to any job that requires stellar thinking and immaculate writing. His willingness to work together on ideas and accept feedback makes him not only a great team-player but a great leader. He is a true gentleman and it’s been a pleasure to have had the opportunity to work with a CD of this caliber